mentokc helps solopreneurs and small business owners find who they actually are inside their work and make it visible. Positioning, websites, copy, automation, content, the lot. Built from real conversation.
Ten of them. Software companies, tradespeople, artists, consultants and one of my own. Different businesses, same standard. Click through and judge for yourself.
You can talk about your work for hours over coffee and the people in the room get it every time. Something breaks between the conversation and the screen.
Fix the marketing and it still won’t feel right. The thing that’s off lives underneath, in who you actually are inside the work.
Your About page was written at 11pm on a Sunday and you’ve hated it ever since.
Clients love you once they’re in the room. Getting them into the room is the problem.
You’ve redone the website twice and still hate every version you put up.
People keep asking what you do and your answer keeps changing depending on who’s asking.
The reason your external presence doesn’t work is that it doesn’t come from you. It comes from borrowed language and a vague sense of what a business in your industry is supposed to sound like. You absorbed it without noticing.
mentokc starts with who you actually are and works outward from there. Every piece that comes after is built on that foundation. Get the identity piece right and everything else gets easier to build.
You know your business better than anyone. I know how to turn that into something the world can see.
Eight questions about who you are inside your work.
Answer honestly and what comes back will probably surprise you. Most people discover a gap between who they are and what their business communicates that’s bigger than they expected. That gap is where the work starts.
No scoring. No personality types. Just your own answers, reflected back through a psychological lens, and one instruction at the end: go look at your website.
See what the mirror shows youEvery engagement begins with a proper conversation. The kind where I learn who you actually are inside the work and what you know that nobody else in your space knows. From that foundation, everything else follows.
60 minutes. One proper conversation. You walk away knowing who you are inside the work and how to talk about it without bracing for it. The pricing stops moving around. Decisions that have been circling for weeks finally land.
You stop explaining what you do and start showing it. A website that sounds like you. Automation that clears the admin layer off your plate. AI tools placed where they actually help. Copy, brand, positioning and content, all from the identity work, all in your voice.
Your business evolves and your site evolves with it. $150 a month keeps it fast, secure and backed up. Fresh posts in your voice and SEO monitoring start at $350, and from $750 you get a monthly strategy call with someone who already knows your business. You stay visible without it becoming another job.
The guide prices above are starting points, not rigid quotes. mentokc operates on a pay-what-you-can, pay-what-you-want basis, because financial pressure shouldn’t stop you getting the support you need.
If the guide prices work for you, great. If they don’t, let’s talk about it. The conversation matters more than the invoice. What I won’t do is discount the work to nothing. We’ll find the right number together.
Most people in this space do one of these. mentokc does all six because they aren’t six separate problems. They’re one problem, the identity one, showing up in six different places. Fix any of them in isolation and the others still won’t sound like you.
The work most brand strategists skip. What you know that nobody else in your space knows. What your work actually costs you. What you’d say if you weren’t trying to sound professional.
Designed and built for you, on custom WordPress or the platform you already use, and hosted by me if you want it hosted. Fast to load, and written by someone who’s actually talked to you long enough to know how you sound. Website design
Homepage, About page, services, sales pages, the stuff you’ve been dreading. Written from conversations with you, not from a brief template and a guess.
Onboarding, follow-up, invoicing, scheduling, all the repetitive stuff that eats your week. Built to run in the background so you get the headspace back for actual work.
Custom diagnostics, intake tools, assistants trained on your actual content. Each one built to solve a specific problem in your business so the tool pays for itself.
Monthly care, fresh content, SEO, updates, someone to talk to when a decision’s circling. Your business evolves. The site and the positioning evolve with it.
A proper look at the site you've already got. Design, copy, speed, schema, how it reads to AI search, and what's stopping people from getting in touch. You get a written read on where it stands and what I'd fix first.
Fix it with me or without me, the read is the same either way.
You’ve been at this for a while. You know your craft. But your brand hasn’t caught up with who you’ve become. You’re good in conversation. People get it when you explain what you do face to face. Online, the whole thing falls flat. And you know it.
You don’t need someone else to slap tactics on the problem. You need someone who can help you figure out what you’re actually saying, then build the thing that says it.
Take the Brand Mirror and see the gap for yourself
Masters in Psychology, 20+ years working with people inside complex organisations, and three interconnected platforms that all circle the same question: what does it mean to be a person inside a system?
I’ve spent two decades doing this work. I find other people’s businesses genuinely more interesting than my own. My job is to hear what you’re actually saying when you’re not performing for the industry, and then help you build the thing that says it.
Start with the Brand Mirror. It's free, it takes five minutes, and it'll show you something about your business you probably already suspected but haven't confronted yet.
